About

Hi, I'm Daria.

I help small teams figure out where AI fits and build the plan to get there. No jargon, no fluff. Just practical operations work.

The Story

Ten years of operations work.
One very clear pattern.

I've spent over a decade helping teams in creative agencies, social impact organizations, and production companies build the systems and workflows that let smart people do their best work. From process design to team structure to tool selection, I've seen what makes lean teams run well and what slows them down.

What I kept seeing: the same time sinks, the same reporting bottlenecks, the same manual tasks eating into real work. And more recently, the same question: we know AI could help us, but where do we start?

Goodflow Ops is the answer I built for that question. A focused engagement that does the diagnostic work, so your team gets a roadmap, not a guess.

I work with teams who are serious about working smarter. If that's you, let's talk.

10 Years of Operations Experience
30% Average Efficiency Improvement
$M+ Saved Across Client Organizations
What I Believe

How I Work

These aren't buzzwords. They're the things I come back to in every engagement.

Practical over Perfect

A plan you'll actually implement beats a perfect plan you won't. Everything I deliver is designed to be used, not filed.

Diagnosis Before Solutions

I don't come in with a predetermined answer. I look at what's actually happening in your team before recommending anything.

Lean Team Fluency

I've worked inside small teams. I know what "we don't have time for that" actually means, and I build recommendations around real constraints.

Let's See If We're a Fit

The first step is a free 20-minute discovery call. No commitment, no pitch. Just a conversation about where your team is and whether I can help.

Book a Discovery Call